Personal Trainers mostly work with clients, right? That’s exactly how we decided to approach this video, instead of what we often see where a Personal Trainer is working out on their own and trying to sell their services.
After confirming the script with Sally, we showcased all of the services she offered in one short video, including the unique features she can stand out with. A call to action has been used at the end of the video to aid the audience to engage with her services.
Subtitles were implemented throughout the video for the audience struggling to hear, as well as Sally showcasing her sign language communication.